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What is Strategy?

Autor Joan Magretta Ilustrat de Emile Holmewood
en Limba Engleză Hardback – 15 sep 2020

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Specificații

ISBN-13: 9781633698239
ISBN-10: 1633698238
Pagini: 80
Dimensiuni: 254 x 254 x 15 mm
Greutate: 0.64 kg
Editura: Harvard Business Review Press

Notă biografică

Joan Magretta has worked with Michael Porter for over two decades. She is a Senior Associate at the Institute for Strategy and Competitiveness at Harvard Business School, a McKinsey Award winner, and author of the bestselling books Understanding Michael Porter and What Management Is, which was a top pick by The Economist when it was first published. Previously, she was a Bain partner and a strategy editor at Harvard Business Review. Emile Holmewood is an award-winning illustrator and animator based in Tokyo. His background in graphic design informs his illustration work, where he enjoys the challenge of transforming complex ideas into humorous images. You can find Emile Holmewood at: bloodbros.co/. Heinrich Zimmermann is a partner at a strategy consultancy based in Frankfurt and Tel Aviv. He was a founding partner of the Institute for New Communication, an interdisciplinary think tank and design lab based in Germany. He originated the concept for this book and assembled the team to turn his vision into reality.