The Internet as a Diverse Comm. PR: Lea's Telecommunication (Paperback)
Autor Urs E. Gattikeren Limba Engleză Paperback – oct 2000
The Internet as a Diverse Community provides readers with a framework for analyzing and selecting between many different Internet choices. It explores issues from a social-impact perspective, using examples from a variety of contexts and firms around the world. The work also offers a wealth of new social theory on such topics as moral and ethical issues and the opportunities, choices, and challenges the Internet offers for consumers, investors, managers, and public policy decision makers. It examines the current and future challenges that computer-mediated technologies present, and sets forth new theoretical perspectives on such areas as multimedia and the profit-maximizing firm; the Internet and the private user; managing multimedia productively; and the social and moral costs of various Internet options and choices. Taken as a whole, this resource provides valuable insights on the Internet and is essential reading for business, telecommunication, public policy, and technology decision makers around the globe.
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Specificații
ISBN-13: 9780805824896
ISBN-10: 0805824898
Pagini: 298
Dimensiuni: 152 x 228 x 19 mm
Greutate: 0.48 kg
Ediția:New.
Editura: Routledge
Seria Lea's Telecommunication (Paperback)
ISBN-10: 0805824898
Pagini: 298
Dimensiuni: 152 x 228 x 19 mm
Greutate: 0.48 kg
Ediția:New.
Editura: Routledge
Seria Lea's Telecommunication (Paperback)
Cuprins
Contents: Part I:Setting the Stage or What It's All About. An Introduction to the Internet and Computer-Mediated Communication (CMC). Regulatory Developments and Internet Policies. Personal and Organizational Use of the Internet: Economic and Access Issues. Part II:How Culture, Attitudes, and Beliefs Influence the Use of the Internet. Cultural and Cross-National Issues. Ethics and Morals. Morality, Privacy, and Codes of Conduct. Part III:Conclusions and Implication: Where Might It All Lead? Stakeholders and E-Commerce. Final Thoughts and Conclusion. Appendices.