Persuasion & Influence in a Week (In a Week)

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en Limba Engleză Carte Paperback – 15 Nov 2016
Sunday - Explore factors that influence, both positively and negatively and discover how influencing is selling
Monday - Understand the power of personality and charisma and ensure you are putting the right message across
Tuesday - Use the Assertiveness Sentence technique to sound more confident in any situation
Wednesday - Discover the three elements of communication and how to use them to build rapid, effective rapport with others
Thursday - Learn to recognize the internal filters that we all have and utilize them in patterns of persuasion
Friday - Use NLP models to influence at an unconscious level, including the technique of 'chunking' to gain agreement
Saturday - Learn how to use proven persuasion techniques such as emotional 'triggers', scarcity, the law of reciprocity, the power of three, and the AIDA formula
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ISBN-13: 9781473608610
ISBN-10: 1473608619
Pagini: 128
Dimensiuni: 129 x 198 x 7 mm
Greutate: 0.11 kg
Editura: Teach Yourself
Seria In a Week

Notă biografică

Di McLanachan is the best-selling author of 'NLP for Business Excellence' and has also written 'Customer Care in a Week' for Hodder. She has been using and teaching a wide range of Influencing Skills techniques for many years, including the language patterns encapsulated in NLP methodologies. Di has run her own training business since 1993 and is a professional public speaker. In both of these capacities, influence and persuasion skills have been vital 'tools of the trade' for her continued success.


Sunday: What is influence? Monday: Conveying the right image Tuesday: Becoming a voice of authority Wednesday: Speaking the language of influence Thursday: Filtered thinking Friday: Flexible influencing Saturday: Proven persuasion techniques