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Graphics for Learning – Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials 2e

Autor RC Clark
en Limba Engleză Paperback – 19 noi 2010
This second edition of the bestselling book summarizes guidelines for best use of graphics for instructional materials, including multimedia, texts, classroom aids, and slides used for briefings. These guidelines are based on updated scientific research and contain illustrative examples including examples for readers without a background in psychology. The authors help trainers tie graphics into their lesson topics and include facts, concepts, processes, procedures, and principles. The book discusses technical and environmental issues (such as bandwidth or screen size) that will influence how instructional professionals can apply the guidelines.
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Specificații

ISBN-13: 9780470547441
ISBN-10: 0470547448
Pagini: 432
Dimensiuni: 191 x 235 x 23 mm
Greutate: 0.78 kg
Ediția:2nd Edition
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

  • Instructional designers and individuals in corporations, universities, or e–learning production companies who are charged with the design and development of instructional materials.
  • Corporate and government purchasers of training materials.
  • Instructors (in corporate or educational settings) who create their own instructional materials in the form of handouts, lesson workbooks, flipcharts, or PowerPoint presentations.

Cuprins


Notă biografică

Dr. Ruth Colvin Clark is an instructional psychologist with a specialty in design and development of effective workforce learning. She is the author of e-Learning and the Science of Instruction and her book, Building Expertise, was awarded Outstanding Instructional Communication from the International Society of Performance Improvement. Chopeta Lyons has created award-winning print and online learning products during her twenty-five years of developing training solutions. She has directed teams of designers, writers, programmers, audio talent, graphic designers, and artists to create custom solutions for the training needs of numerous corporations and organizations. She is the author of several articles on e-learning and a college textbook, Discover Writing.

Descriere

This second edition of the bestselling book summarizes guidelines for best use of graphics for instructional materials, including multimedia, texts, classroom aids, and slides used for briefings.